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Sam Fender donates his £25k prize award winnings to small live spaces

Sam Fender holding his trophy in the North East
Sam Fender was awarded the Mercury Prize in October in Newcastle

The artist has given the complete sum of his £25,000 honor winnings to the MVT, which functions to preserve the United Kingdom's independent music venues.

Fender was awarded the award on October 16 as his latest record People Watching was declared the best record of the past year.

Fender has chosen to give the cash to the Music Venues Trust, in recognition of the crucial part local spots had in his early career.

"I personally couldn't be pursuing my current career if it hadn't been for all the shows I did around the North East, and beyond, when I was starting out," remarked Sam Fender. "These venues are legendary, but they are facing challenges."

Beginning in 2023, over 150 of these locations have shut down – approximately 16 percent of the total UK scene.

In the last year, top acts like Pulp, Coldplay, Katy Perry and Ed Sheeran have all aided the Music Venues Trust in its initiatives to support the industry, by including a small levy to their admission fees, which benefits smaller concert halls.

Sam Fender also joined in, raising more than £100,000 on his live tour to support numerous grassroots venues across Britain.

The donation assisted venues that were dealing with possible closure due to difficulties caused by floods, fire incidents and personal losses, as well as licensing issues, legal disputes and neighbor objections.

Other venues obtained funding support in improving infrastructure and technical equipment that positively impacted artists and audiences.

"The idea that money from concerts in major spaces supports the local stages, where it kicks off for performers like me, is just common sense," Fender has commented.

Pulp members on stage
They are among the artists who gave their award winnings to charity

Fender is among several artists to donate his Mercury Prize funds to good deeds.

When the band earned the trophy in the mid-90s for their record Different Class, lead singer the singer announced that the band would donate their cash to the non-profit War Child.

During 2002, artist Ms Dynamite split her bounty between several good causes, including the children's charity and a Sickle Cell organization.

"Additionally, I donated a £1,000 to Highgate Newtown, to their gymnastics program, because I trained in gymnastics when I was growing up and they lacked new equipment," the artist told outlets.

Previously, the band donated their winnings to the local youth club that developed their group, in addition to other independent music bodies.

And the 1994 recipients the group donated their prize to a multiple sclerosis charity after a friend was found to have the illness.

"The victory was ample," remarked singer Heather Small. "The prize was the bonus but we could do without the bonus, because we had the cake. So our success affected another person's life."

Recently, the Music Venues Trust shared it had saved two local spots in the South East, by bringing them into local control.

The Joiners in the city and the second in that location were bought under the community ownership scheme, which is funded by a national body and enthusiasts who acquire "ownership units" in the buildings.

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David Kelly

Tech enthusiast and digital strategist with over a decade of experience in emerging technologies and startup ecosystems.

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